John Robert Colombo and George Torok instructed the Effective Executive Speaking program for 12 years.
What did John Robert Colombo say about working with George?
“The two of us worked side-by-side to deliver courses at the American Management Association’s Canadian Management Centre in Toronto.
After a session with George, I find I have picked up at least one new fact (or novel approach) to a problem (or a possibility) in spoken (or written) communication. So I value our association over and above our work as a team.
He is able to put his finger on the key passage of a speech or a report and right away find a better way to express it in words, tones, or gestures. He regularly works on a one-to-one basis with senior business managers and corporate executives to assist them in the drafting and the delivery of their messages in the most effective ways possible.
Because of his background in business and marketing, and because of his experience as a course leader and an executive coach, he shows genius in taking an ordinary, neutral, or negative statement and immediately transforming it into a message of hope, power, or achievement.”

John Robert Colombo is known as Canada’s Master Gather. He has edited, authored and/or published over 150 books. Colombo worked with George Torok delivering the three-day workshop, Effective Executive Presentations at the Canadian Management Centre in downtown Toronto, Canada. This program was the flagship course offered to executives at the Canadian Management Centre at the Toronto location. Colombo and Torok consistently received rave reviews.
Learn more about the prolific author – John Robert Colombo
An executive is expected to speak well. That means the executive must be able to speak with confidence and convey confidence even when they don’t feel confident because the team is depending on them for guidance.
An executive is expected to speak clearly and convey the intended message, so everyone understands and believes the message.
Effective speaking is a skillset that can be developed. It starts with understanding the principles of communication and persuasion. The techniques of communication must be learned and practiced to become second nature to the effective executive.
If only more executives put more emphasis on their speaking and communication skills than they invested in their golf game.
Read books about communication skills. Watch other speakers and evaluate their presentations. What can you learn from their strengths and mistakes? Subscribe to online newsletters and watch TEDX talks.
When you are serious about improving your executive speaking skills, work with an executive speech coach like George Torok.
During that time they instructed and coached executives and senior management from hundreds of companies and dozens of industries.
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