I asked him to clarify the purpose of this presentation. That’s the first place for you to start when designing, reviewing and adapting your presentation. That’s also how you should measure the success of your presentation. He paused briefly to think about that, then started to ramble. I smiled and cut him off. “What do you want people to think, feel or do after your presentation?” I could see the light bulb go on in his mind.
Think, feel or do?
Grab Attention when You Open Your Presentation with Contrast
Open Your Presentation with Contrast to grab Attention. Why open you presentation with contrast? To grab attention, to engage, to trigger thinking. To highlight the difference between two opposite choices and the resulting outcomes. To create curiosity, stimulate interest and insight intrigue.
Presentation Secret: Tell Your Story
When you tell stories in your presentations you will sell more, persuade more effectively and enjoy greater results from your presentations. You’ll also feel better about speaking because story telling is more comforting than giving a speech.
Most of us would rather tell stories than give a speech. Ask someone to choose between telling a story or giving a speech guess what they will pick. While public speaking gets high rating as a fear, storytelling does not.
Include stories in your presentation because it helps you deliver your message. Follow this simple formula to make stories work for you.
Command Attention When You Open Your Presentation
You only have a few seconds to set the tone for your presentation. A good start paves the road to success while a weak opening can slam shut the door to success.
Your opening must accomplish three objectives.
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