How NOT to be invited on a Podcast: Big Mistake
Here is a recent exchange gone wrong from a person who asked to be a guest on my podcast. Notice the mistakes. Remember that my podcast is titled, Your Intended Message.
Close your presentation with pride
The close to your presentation is important to the success of your message. Your close is the last impression. You can make it the lasting impression that resonates within their mind even after they leave the room.
Two techniques to build rapport with your audience
Build rapport with your audience by demonstrating how you are like them. Imagine if you could be an audience whisperer.
How to Tame a Hostile Audience: Lessons from Marc Antony
What can you do when facing a hostile audience? How can you speak so they listen? How might you connect with them so they see your side of the message? Those are difficult challenges that we can learn to face by learning from Shakespeare – in particular the speech that Marc Antony gave after the death of Julius Caesar.
Notice the shift in tone of the audience and the techniques used to persuade the audience to change their thinking. Let’s visit the scene and listen to the speech and the changing tide of the audience.
Establish Your Credibility and Build Trust
To persuade your audience to act on your message they must believe you. To be believable you must be both credible and earn their trust. If you don’t have credibility, no one will listen. If you have credibility but your audience does not trust you, they will not believe you.
How to Build Rapport and Connect with Your Audience
Do you want your message to resonate with your audience? The message is more likely to land well, be received and trusted if you have connected with your audience. They must know, like and trust you. How can you accomplish that? By building rapport rapidly near the beginning of your presentation.
If you want to be a guest on a podcast…
If you want to be a guest on my podcast the most important question you need to answer is, “What will you do for me?” It’s not about you. When I receive a pitch in which every sentence starts with “I, me or my” you’re not talking about me and my interests. You didn’t grab my attention. What would grab my attention?
A Successful Presentation Starts and Succeeds with a Clear Purpose
I asked him to clarify the purpose of this presentation. That’s the first place for you to start when designing, reviewing and adapting your presentation. That’s also how you should measure the success of your presentation. He paused briefly to think about that, then started to ramble. I smiled and cut him off. “What do you want people to think, feel or do after your presentation?” I could see the light bulb go on in his mind.
Think, feel or do?
How to Tell Your Stories
The best speakers tell stories. Your audience forgets most of what you said in your presentation. They forget your name. If they remember anything, it’s your best stories. You know it was an effective story when they repeat it to others. They might not repeat it word for word – but they convey the essence of your message. That makes your presentation story a success.
How to Close Your Speech or Presentation
Your close although short is a significant part of your speech. Be clear on the purpose of your speech and be clear on how your close supports that purpose. Your last words might be remembered the most. No matter how badly you think your presentation went always end it looking and sounding confidently.